This episode unpacks how storytelling drives emotional connections and audience engagement, featuring real-world examples like Coca-Colaâs "Share a Coke" campaign. Learn practical frameworks for crafting impactful stories and explore strategies used by leaders and nonprofits to build trust and foster connections. From Instagram micro-stories to video testimonials, we uncover ways to elevate your marketing through authentic narratives.
This episode unpacks how storytelling drives emotional connections and audience engagement, featuring real-world examples like Coca-Colaâs "Share a Coke" campaign. Learn practical frameworks for crafting impactful stories and explore strategies used by leaders and nonprofits to build trust and foster connections. From Instagram micro-stories to video testimonials, we uncover ways to elevate your marketing through authentic narratives.
About the podcast
Created for my students to help them learn Social Media Marketing